Category Trade Marketing Manager for Ecommerce & National Accounts (Retail Hair)
Вакансия № 17365771 в населенном пункте (городе) Москва, Россия от компании "Wella Company" на сайте Электронный Центр Занятости Населения (ЦЗН) Москвы.
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Обязательное требование к опыту работы искомого сотрудника: 1–3 года.
График работы: полный день.
Тип занятости: полная занятость.
Вакансия № 17365771 добавлена в базу данных: Воскресенье, 31 августа 2025 года.
Дата обновления этого объявления: Пятница, 26 сентября 2025 года.
| Рейтинг вакансии: 6,83 из 100 баллов |
Адрес вакантного места работы: Москва, Балтийская, Войковская, Ленинградское шоссе, 16А.
Работодатель предложит заработную плату по результатам собеседования с соискателем работы.
ABOUT THE WELLA COMPANY
Together, WE enable individuals to look, feel, and be their true selves.
Wella Company is one of the world’s leading beauty companies, comprised of a family of iconic brands such as Wella Professionals, Clairol, OPI, Nioxin and ghd. With 6,000 employees globally, presence in over 100 countries, Wella Company and its brands enable consumers to look, feel, and be their true selves. As innovators in the hair and nail industry, Wella Company empowers its people to delight consumers, inspire beauty professionals, engage communities, and deliver sustainable growth to its stakeholders.
THE ROLE
The main purpose of the role is to drive in-store and online sales of our bright brands like Wella & Londa in Retail Hair business. Are you creative and structured at the same time? Then it's an excellent opportunity for you!
Reporting to: Trade Marketing Leader of Category, Wella, Retail Hair
KEY RESPONSIBILITIES
- Develop TM, channel and category management strategies for NAs and Ecommerce channels aligned with the brand strategy;
- Own Ecommerce strategy based on global guidelines in order to enable the organization and key customers to drive more sales on-line;
- Manage projects in Ecommerce in order to implement brand strategy and to leverage data insights;
- Localize TM plan for Russian NAs & Ecommerce channels (pure players, Brick&Click) based on global guidelines;
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Develop and implement Master Plan and TM calendars for leading NAs & Ecommerce key customers;
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Collaborate with key stakeholders across the organization to ensure company Ecommerce goals are achieved resulting in profitable sales growth;
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Perform market performance analysis and best practices implementation;
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Lead initiatives scorecard, provide inputs on initiatives forecast and ensure tracking;
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Develop & monitor execution of Ecommerce plan for new product launches at key customer level, manage resources;
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Manage national promo GtN budget;
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Enable sales team to deliver superior presence for initiatives and brands presentation in-store;
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Plan and execute in-store activations (Client day, BUY&GET, promo mechanics etc);
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Act as the key contact between marketing, sales teams & customers;
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Brand in-store fundamentals tracking & improvement with NAs customers:
- Planograms creation & deployment for all NAs channels;
- Key in-store metrics tracking (distribution, product, pricing, shelf share), interventions planning & execution with Sales team;
- Permanent brand visibility improvement with the help of shelf tools (both illuminated & non-illuminated)
- Development of toolkit for sales teams
- Support new launches from TM side:
- Preparation of In-store toolkit in line with global guidance & Customer’s specifics;
- POSM developments and production;
- Trade support execution: retailers’ slots (detailed alignment with global brand teams & customers, coppings, BTL activities);
- Plan and CPS execution together with multifunctional team (sales, marketing, logistics, finance, POSM)
QUALIFICATIONS
Essential:
- 2+ years in Sales team of big international FMCG company (NA Account Executive, Ecommerce Sales manager, Trade Marketing Manager);
- 1+ years in Trade Marketing (Category manager, Sales Development manager);
- 1+ years of working in multi-functional team and close collaboration with other teams (supply chain, finance, procurement, etc.);
- Experience in budget management (icnl. actuals tracking), calculation of activities’ ROI and P&L compilation;
- Intermediate level of English and higher (solid written communication);
- Advanced presentation skills;
- External focus, awareness about industry;
- Basic business analysis skills;
- Personal characteristics: strong ownership & leadership, ability to learn on-the-go, to focus under time pressure, to embrace change and to work in multi-functional team
Desirable:
- Experience in the Beauty industry
BENEFITS OF WORKING FOR WELLA
What you can expect from us:
- Attractive salary package;
- Bonus depending on achieved results;
- Wide range of benefits (health & life insurance, discounts for families, meal allowance as well as well-being benefits);
- Continued learning and growth opportunities;
- Truly international and diverse environment where you can be your true self
EEO OPPORTUNITIES
We offer equal employment opportunity to qualified individuals without regard to race, religion, color, national origin, age, gender, disability, sexual orientation, gender identity, gender expression, marital status, veteran status, or any other characteristic protected by law. Wella Company with federal and state disability laws and makes reasonable accommodations for applicants and employees with disabilities.
We strongly believe that cultivating a diverse workplace gives a company strength. The combination of unique skills, abilities, experiences and backgrounds creates an environment that produces extraordinary results.
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