Marketing Director of China region
Вакансия № 23492508 в населенном пункте (городе) Москва, Россия от компании "Garage Eight" на сайте Электронный Центр Занятости Населения (ЦЗН) Москвы.
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| Логотип (торговая марка, бренд, эмблема, внешний вид здания или внутренний интерьер офиса): |  |
Организация работает в следующих сферах деятельности: Информационные технологии, системная интеграция, интернет; Финансовый сектор; .
Репутация компании "Garage Eight" в отзывах работников:
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Обязательное требование к опыту работы искомого сотрудника: 3–6 лет.
График работы: полный день.
Тип занятости: полная занятость.
Вакансия № 23492508 добавлена в базу данных: Среда, 17 сентября 2025 года.
Дата обновления этого объявления: Суббота, 27 сентября 2025 года.
| Рейтинг вакансии: 3,59 из 100 баллов |
Работодатель предложит заработную плату по результатам собеседования с соискателем работы.
Garage 8 is an international fintech company. We are 10+ years old and have 600+ employees in our team. We are dynamically developing and occupying leading positions in several regions of Asia.
We are looking for a marketing team lead to launch our product in China region.
Key tasks of the team are:
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development and implementation of a plan for launching the product and brand to the Chinese market
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development and implementation of development strategy of the Region.
Our regional marketing teams independently determine the way a particular region will develop: sponsoring celebrities, hosting shows and projects with millionaire influencers, large-scale charity, competitions with a dozen cars, launching and testing new traffic channels, and much more. All existing channels and approaches will be at your disposal.
We have flexible processes, self-organized teams, where each participant can show their initiative. We aim at the independence and involvement of teams.
Future challenges:
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Development and implementation of a plan for launching the product and brand to the Chinese market
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Hire the Team
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Full cycle of region and market research
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Drawing up a phased road map of the project
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Localization of the product and marketing activities
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Determination of target metrics and development of a plan to achieve goals together with the team.
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Development and implementation of a marketing strategy for the China region
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Implementation of the brand strategy in the region.
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Development of a regional team: setting processes within the team, organization, motivation, development of professional competencies
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Tracking and analysis of key indicators and changes.
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Research the local market: analyzing competitors, customers, conducting interviews with customers together with the team.
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Analysis of such performance indicators as: LTV, ROI, traffic volume, funnel, etc.
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Participation in the development of advertising campaigns, creatives, landing pages, letters, promotions, charity, etc., as well as evaluation of their effectiveness.
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Establishment of cooperation of the regional team with other teams and departments of the company.
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Regional budget management.
We expect:
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At least 2 years experience in Chinese market
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2 years experience in marketing
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Experience in launching a product/brand to a new region
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Experience in developing and implementing marketing strategies.
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Knowledge of brand management principles.
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Team management experience.
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At least Upper-Intermediate level of English.
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Understanding and ability to analyze marketing and product indicators (LTV, NPS, CPA, ROI, etc.).
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Experience in launching advertising campaigns (contextual, media advertising, advertising in social networks) and the ability to analyze their effectiveness
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Deep understanding of marketing analytics, including:
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Ability to conduct surveys, interviews and interpret results.
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Ability to conduct market and product analytics, knowledge of such methodologies as Empathy Map, Customer Journey Map, Value Proposition, etc.
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Advantages:
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Knowledge of Chinese language
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Launching advertising campaigns on Chinese platforms
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Marketing education.
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Experience in fintech
Terms:
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Work for an international project.
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Encouragement and support of professional growth (conferences, trainings paid by the company).
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Official salary
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Labor contract according to the Labor Code of the Russian Federation.
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Voluntary health insurance.
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Flexible work hours.
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Partial compensation for sports and activities (sports, yoga, swimming pool, etc.) and sessions with a psychologist after the probationary period.
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English lessons with a corporate tutor.
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